Branding an electric car as green and safe for the environment kills the electric car. I mean who the hell want to buy a green car? The environment is a serious matter but not for a regular Joe fan of powerful beast engines ( i plead guilty).
Evs ( electric vehicles) should be marketed as the new and most efficient way to move from a to b.The mode of transport we want to leave as legacy to the next generation.
Having Evs in our cities will be great for the sustainability of our existence and if we really want a change we need to sell it well. That can start by educating the population on what they get When buying an Ev and by emphasizing on the features that the electric provides without making them feel like they are doing a charity when buying one.
Here what’s the Ev offers you when you get one
Look clean and futuristic
No matter the brand or the model you get, all electric cars have this little touch of modernism and sleek design, the car makes you feel like the designer went the extra mile and paid extra attention to every centimeters of the car.
More power, less effort
Electric motors are more efficient and powerful than internal combustion engines when it comes to converting stored energy into mechanical energy thanks to the instant torque . simply, once you push the accelerator there’s not delay; the car will respond instantly. They say it feels like an orgasm.
It’s an investment into the future
“Buying a car in 2019 that can’t upgrade to full self driving is like buying a horse instead of a car in 2019” -Elon musk Most electric cars are built to be upgraded . When you buy an electric car you buy the software that’s control the car which can be upgraded like your cellphone or computer. We can all argue on how we love driving, but sometimes if we had an option to not drive and just relax,we would take it.
In conclusion, the electric car is cheaper to run, cheaper to maintain and it feels right to own one. With all the advancement in charging and connectivity infrastructures that are being deployed around the world it's clear to see that going electric is not only an environmental matter but what makes sense as method of transportation.
read more about going electric : https://www.voiturage.co.za/post/5-reasons-tesla-is-a-killer-brand